CASE STUDY

«  CASE STUDIES

 

 

GOLDWASSER

Establishing a new name in an old business takes determination and talent. Ken Goldwasser was determined to be a success in the fine jewelry trade. He chose Galaxy Bright as the talent to create his new corporate brand.

The new brand had to do several things. It had to be solid enough to appeal to experienced buyers of high-end jewelry but also inviting to young clients wanting to learn about fine gems.

“The Galaxy Bright staff came to every meeting with open ears and open minds,”Goldwasser said. “They were consistently responsive to my goals for the brand, even when those goals shifted during the project.”

The final logos, web design and ad campaign reflect Ken Goldwasser’s passion for “the possibilities of jewelry” with a playful elegance that strikes a perfect tone. “The Galaxy Bright creative team is fantastic,” Goldwasser said. “I could not be happier with the final product.”

TESTIMONIAL >

INDUSTRY:
> Upscale Retail

SCOPE OF WORK:

Strategic Branding
> Logo Design
> Corporate Standards Development
> Business Stationery
> Ad Campaign
> Web Interface Design
> Flash Animation

Environmental Design
> Store Signage