CASE STUDY

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ERB INDUSTRIES

ERB Industries and Galaxy Bright have a long history together. In fact, work for ERB was already in progress when Galaxy Bright was formed. Serving more as an off-site department than a hired consultant, Galaxy Bright has managed media planning, published catalogs, designed packaging and performed many other tasks related to the sales and marketing of ERB’s numerous products.

ERB Industries comprises two divisions: ERB Safety, which manufactures protective eyewear, headgear and clothing for industrial environments; and Fame Fabrics, which creates smocks, aprons and accessories for kitchen and wait staff. Together, the divisions produce dozens of products, each requiring distinctive packaging, trade show displays, ads and often custom logos.

Galaxy Bright fulfills all of ERB’s creative and design needs, as well as producing periodic updates for the company’s multiple catalogs. Galaxy Bright also oversees the media schedule, which includes as many as 20 different publications. “Ursula and her team have a true knack for learning the customers' needs and creating a plan to fully implement a marketing program, advertising campaign or other creative plans,” said Jackie Barker, ERB Marketing Manager.

Few single clients require such a volume and variety of projects, but the Galaxy Bright team is always more than equal to the task. “GBC has designed our catalogs, ad campaigns, consumer packaging, logo design and just about anything we ask of them creatively. They even remind us to do our job at times! They go above and beyond ‘the galaxy,’” Jackie Barker, ERB Marketing Manager.

TESTIMONIAL >

ERB SAFETY

INDUSTRY:
> Manufacturing

SCOPE OF WORK:

Strategic Branding
> Product Catalogs
> Ad Campaigns
> Animated Web Banners
> Sales Flyers
> Tradeshow Booth Design

FAME FABRICS

INDUSTRY:
> Hospitality

SCOPE OF WORK:

Strategic Branding
> Product Catalogs
> Custom Fabric Design
> Ad Campaigns
> Animated Web Banners
> Sales Flyers