Galaxy Bright Satellite. Creativity Built on Strategy
September 2005

Mission Complete

Amerimex

When FCC regulations forced AmeriMex to raise the price of its phone service, Galaxy Bright was called in to help. The result was a two-part communications plan that highlighted the strengths of the company, reiterated its benefits and explained the new rates. “We’ve had almost no complaints about the increase and that’s amazing. I can only attribute it to the information we sent out,” said Joe Gonzalez, Marketing Director. “I loved working with Galaxy Bright and would absolutely recommend them.”

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Marketing Trends:

Educate Yourself on Encryption
by Sean Madden, Project Manager, Galaxy Bright

Encryption is a common term used in our age of the Internet, ecommerce, email and online transactions. What is encryption and how is it applicable to me? In this article, we will break down and give a brief overview of what encryption is, some types of encryption, where you may have come across it and if this level of protection is for you.

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Brand Characters and Icons Successful with the Proper Strategy
by Jennifer Peterson, Marketing Director, Galaxy Bright

To be successful all brands need to elicit the proper emotional response for their target audience. It is no different for Brand Characters or Icons. What is different is that unlike a Brand, a successful Brand Character or Icon must have flaws, vulnerabilities, conflict (preferably self-inflicted) and connect the character to the brand in a deep, intrinsic way. They must also have human truth as revealed through their story that audiences can relate to.

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About Us:

Galaxy Bright is a strategic marketing and branding firm offering a full range of print and interactive marketing solutions. We specialize in integrated marketing and brand strategy, corporate identity, direct marketing, web design, animation and web application development.

Our goal? To leverage our expertise and deliver intelligent, innovative, client-specific solutions that achieve real results and help our clients reach their business objectives.

GALAXY BRIGHT CREATIVE, INC.
3655 Brookside Pkwy, Suite 165
Alpharetta, GA 30022

LET US LAUNCH YOUR NEXT MISSION
Selecting a marketing partner is a critical decision. And it’s a decision that’s worth investing 30 minutes to an hour of our time. Plus, it’s a chance for you to meet the people who will shape your corporate identity and brand – before you actually entrust us with those missions. To schedule some time to get acquainted, give us a call or send an email. Tell us about your goals, and we’ll map out a strategy for getting there.

Jennifer Peterson
770 752 9402
jpeterson@galaxybright.com

Launch Your Next Mission

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We would love to hear more about your marketing goals and initiatives
Jennifer Peterson
770 752 9402
jpeterson@galaxybright.com


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